Sunday, May 11, 2008

V for Vanishing Ads or V for Vendetta?

This case only strengthens my view that we need a bloggers' union/association to protect us from (some) ad agency(ies?).

Read Jayce's Beware of this Online Advertising Company. The blogger's cash-outs were denied because of fraud allegations, and was told that if required by the court of law, "sufficient evidence" that "would hold up to expert examination" will be produced. When the agency was asked to show the "fraud details" the answer given was "revealing how our system works would give click frauders more information to commit further misdoings, more efficiently". (what exactly are frauders and misdoings, are those English nouns or nervous spelling glitches?!)

This smells like legal intimidation. Sad to say, this is a huge disservice to our blogging community. Instead of producing bloggers who can discuss and air serious issues, we will produce people who are fearful of legal threats and only interested in posting pictures of themselves doing everyday stuff (nothing wrong with this sort of casual blogging btw, I do that too sometimes). This will give parents more reasons to stop their kids from blogging and saying the wrong things publicly and getting their rear-ends sued.

So who wins here? No one. Absolutely no one.

A sad, sad day for blog monetizing/blog monetizers/blog monetizees/anyone associated with it.

For those who wanna do more serious reading on a lovely Sunday, here is one from Bizwalk: Are blog advertising agencies exploiting the fact that bloggers have little to protect them? (this is an excerpt from the post, not the title).



P/s And now look, where are the ads for the week?

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